It’s the middle of January, “Resolution Month” at the gym. In the past, I’ve railed against “resoluters,” with their shiny new workout gear and lack of follow-through. But as I get older, I realize, hey, we’re all human. Maintaining a healthy weight means making the right choices most of the time. Making these choices takes time and often sucks. At the same time, the fitness and nutrition markets are flooded with svengali promises made by the cross fits and diet plans of the world.
The truth is, to get healthier, you don’t need to pay $200 a month for someone to yell at you or for some crazy diet that is impossible to maintain in the long-term. So I created this totally free flow chart to help guide you toward a healthier lifestyle or toward complete and utter ambivalence toward a healthier lifestyle. Happy New Year.
Venessa Wong with the original story, shared here by Ashley Lutz. White Castle announced their own veggie burger on January 2nd, joining Burger King and countless fast casual concepts in catering to meat-free palates.
McDonald’s says it doesn’t carry veggie patties because no one buys them. As Lutz notes, MCD CEO David Thompson told investors that when the world’s largest burger joint did offer meatless burgers, they “sold four a day” per location.
To me, that means veggie burgers are scalable. If Burger King can do them, so can McDonald’s. They just have to want to. And they should.
Millennials want authenticity. Because Chipotle has good food and invests in the kinds of things Millennials care about, they forgive the fact that Chipotle Mexican Grill is not authentically Mexican. But when McDonald’s has to put out a video defending the authenticity of their chicken as chicken, you have to wonder what else is coming home to roost.
20 years ago, someone now working on branding at Yum! was maybe giving the Cold War portion of their high school history class the fast casual treatment. Very hard to believe this branding wasn’t an intentional nod to North Korea’s Communist imagery. Is Communist Chic a thing?
via Yum! Brands Inc. to change Banh Shop logo over controversy | Marketing content from Nation’s Restaurant News.
Not sure when Kashi launched their new page/PR campaign to quell the backlash over their use of a bunch of crap they say they don’t use, but if you Google “kashi” the first thing that comes up in the sponsored results in a link to this page:
Really, guys, they mean it this time.
Avocados (Persea americana) Français : Avocats (Persea americana) (Photo credit: Wikipedia). They're freakin' berries!
I love avocados. They’re a savory, wonderful fruit great in soup, dip, or as an edible base for delicious mango salsa.
But did you know that specifically, avocados are berries?
Exactly. And I think I just got a new angle for the next video blog series.
Yes, yes. That sounds alarmist. But given that we’ve been talking about the food supply today, and about the paper thin difference between a war between regime change in Iraq and regime change in Iran, I thought I should share this startling graphic. If it’s true, I’m pretty sure it doesn’t matter who you vote for. #buyorganic
Behold, the Venn diagram that explains these interlocking directorates. Click to embiggen.