Goodbye, Blogger. Hello, Bloggers! Google To Rebrand Picasa and Blogger.com

writing
Google's homepage in 1998

But seriously, can we please bring back the ! ?

Eagle-eyed reader Joey the C sent me a link with the news that the Picasa and Blogger brands are going bye-byes.  I said the other day that Google+ is a great way to make Picasa relevant, and the shift to Google Photo and Google Blogs makes total sense as Google positions itself for the widespread rollout of Google+.  They need a unified front, afterall.  And before we compare them too much to the old AOL fishbowl (which Facebook is trying to become), the seams between Google’s products feel…nimbler…to me.  With Google+ and the overall Google account experience, I still feel like I’m out on the web, whereas with Facebook, I feel very much like I’m on one site or in one social network.  Thoughts?

I, for one, will be glad to see the Blogger name retired.  We’re all bloggers, and most of us use WordPress =).

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